I love to help create the big picture and be in the trenches to wrangle the best players and lead the team along the way.
I took a leap from my role as Associate Director of Brand Integration at Saatchi & Saatchi LA where I managed brand strategy and consumer engagement for Toyota USA and moved to Boise in 2008 to serve as the only woman on a 5-person executive management team for the 2009 Special Olympics World Winter Games. In this role, I was responsible for advertising, branding, marketing, and public relations, in addition to serving as the event spokesperson and overseeing engagement with the community.
I've had the opportunity to bring my passion for community, recreation, healthy lifestyle, and doing good for others to light, through my work with the Larry H. Miller Tour of Utah, Medalist Sports, the Exergy Tour Ladies Pro Cycling Stage Race, St. Luke's Health System, the City of Boise Office of the Mayor, and most recently the J.A. and Kathryn Albertson Family Foundation.
A little about me...
I enjoy sharing a sense of place and experience through writing, in company with capturing 'the little things' through photography.
I work hard, play hard, and can often be found on (one of my) bikes logging miles before sunrise. Travel, cooking, and seeking out local coffee shops fuels my inspiration.
Top 5 CliftonStrengths: Activator / Strategic / Maximizer / Relator / Discipline
Skill Set: Project/Budget Management, Brand Strategy, Strategic Partnerships/Alliances, Marketing, Communications
Values: Integrity. Trust. Compassion. Respect. Grit.
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